It’s always nice when you are approached to help with a brands identity. I find it to be one of the most important types of design work, as this is how the world will perceive their company. Although we are told as kids not to judge a book by its cover, we often do and a logo is so very important. I like to work closely with my clients and throughly immerse my self in what they do so that I can create something that closely represents who they are. I have worked with a handful of clients on their branding and identity and hope to work with many more in the future.